Role Overview

We are seeking a senior, commercially driven leader to build, structure, and scale our Residential Secondary Sales Division from the ground up. The Head of Secondary Sales will operate as a business unit leader, responsible for recruiting, developing, and managing a high-performing team of brokers while driving sustainable revenue growth across the residential resale segment.

The successful candidate will take full ownership of team performance, operational structure, culture, and profitability — establishing a scalable, performance-led division within a competitive Dubai market.

Primary Mandate: Build & Lead the Division

• Design and implement the structure of the secondary sales department.
• Recruit, onboard, and train brokers aligned with high-performance expectations.
• Establish clear KPIs, activity metrics, and revenue benchmarks.
• Build a culture of accountability, professionalism, and results.
• Develop leadership layers and succession planning as the division scales.

Broker Management & Performance Leadership

• Lead daily and weekly structured sales meetings.
• Conduct detailed pipeline and conversion reviews.
• Monitor broker KPIs including:
• Listings secured
• Viewings conducted
• Offers negotiated
• Deals closed
• Conversion ratios
• Implement clear performance management frameworks.
• Coach underperformers and elevate top producers.
• Enforce accountability and professional standards across the team.

Recruitment & Talent Development

• Proactively recruit experienced brokers and emerging talent.
• Create and oversee a structured onboarding programme.
• Deliver ongoing sales, negotiation, and market training.
• Develop senior brokers into future team leaders.
• Foster a competitive yet collaborative culture.

Operational Framework & Compliance

• Implement disciplined CRM usage and reporting standards.
• Standardise listing processes and quality control.
• Ensure full compliance with RERA and Dubai Land Department regulations.
• Oversee correct execution of Form A, B, and F documentation.
• Create SOPs for deal progression from listing to transfer.
• Work closely with marketing and admin teams to support broker success.

Revenue Accountability & P&L Ownership

• Take full ownership of division revenue performance.
• Monitor margins and operational cost efficiency.
• Improve broker productivity and transaction values.
• Drive consistent month-on-month revenue growth.
• Report directly to senior leadership on division performance.

Required Experience

• 8+ years of experience in Dubai real estate.
• 4+ years in a senior leadership role managing brokers within secondary residential sales.
• Demonstrated experience building or scaling a brokerage team.
• Strong commercial and operational management capability.
• Proven track record of leading teams to exceed revenue targets.
• In-depth understanding of Dubai Land Department and RERA frameworks.
• Valid RERA certification required.

Leadership Profile

• Strong people manager and culture builder.
• Commercially strategic and performance-driven.
• Structured, organised, and systems-oriented.
• Confident decision-maker.
• High emotional intelligence.
• Results-focused and resilient under pressure.

Compensation & Incentives

• Competitive base salary up to AED 50,000 per month (dependent on experience and proven track record).
• Generous override commission on total team revenue, directly rewarding division growth and broker productivity.
• Performance-based bonuses tied to revenue milestones and profitability.
• Long-term incentive structure available for exceptional performance (subject to company framework).