Dubai has always been a city that looks ahead, constantly reshaping the way people live and work. The launch of HQ by Rove in Business Bay is the latest step in that journey, introducing an office concept that blends hospitality and lifestyle into one seamless experience.Â
A Landmark Location
Positioned along Marasi Bay Marina, HQ by Rove combines convenience with distinctive character. Its location places it within walking distance of the canal promenade and only minutes from Downtown Dubai and Dubai Design District.Â
With seamless connectivity to Sheikh Zayed Road and Al Khail Road, and panoramic views of the Burj Khalifa and the city skyline, the development offers businesses both a prestigious address and exceptional accessibility.
Designed for Flexibility
Spanning 120,000 square feet over several levels, HQ by Rove is built around the principle of flexibility. Its modular office collection enables businesses to scale and adapt their workspaces as requirements change, while every unit is enhanced with carefully considered features, including private outdoor courtyards, smart furnishings, pantries, and rest areas.
Lifestyle and Wellbeing Built In
HQ by Rove brings wellness and leisure into everyday work life. The Podium level includes a gym, CRANK Boutique Fitness Studio, and courts for padel and basketball. The wellness floor, called Reset 16, gives professionals space to relax with a lap pool, jacuzzi, napping pods, and a peaceful Zen garden.
On the ground floor, The Block food hall gathers some of Dubai’s well-known dining concepts in a vibrant setting that also serves as a space for social interaction and informal coworking. Adding to the experience, an on-site amphitheatre provides a venue for talks, events, and training sessions.
Extending the Rove Ecosystem
HQ by Rove forms part of a wider ecosystem that extends across Dubai, encompassing hotels, residences, and co-working hubs. Professionals based here benefit from exclusive discounts at Rove Hotels and access to co-working spaces at other Rove locations, offering a connected network that reaches well beyond a single address.
A Vision for the Future
The development also mirrors Dubai’s ambition to set new benchmarks for urban living and working. Osman Celiker, Chief Executive Officer at IRTH, describes HQ by Rove as more than an office building, defining it instead as a model for the future of work spaces designed to be forward-looking, community-driven, and shaped by the city’s bold vision.
The Road Ahead
In a city recognised for its drive to push boundaries, HQ by Rove emerges as a concept that reshapes the traditional idea of the office. Blending flexibility, lifestyle, and community within a hospitality-driven setting, it offers much more than conventional workspaces.
One Investments, based in Dubai, has helped shape this new way of investing. For many buyers, it brings the security of safe ownership along with the confidence of good returns and a real sense of connection.
